I love strolling around my old neighborhood in Shoreditch, East part of central London. ItÂ´s full of street art and cozy coffee shops, such as FIKA which is a Swedish phrase and means â€śâ€ťto have coffeeâ€ť, Â and is often accompanied by Swedish pastries or sandwiches. East London is also full of independent fashion brands, second shops, restaurants, and pubs! Shoreditch is highly recommended if you are traveling to London.
I found a white wall in Shoreditch, I wore my favourite vintage dress and the awesome photographer took pictures of me.Â VoilĂ
I just canÂ´t get enough of the Bohemian style that can be spotted in most of retailers,Â from luxury brands such as Burberry, ValentinoÂ are going all Boho chic (Burberry even named AW15 MenÂ´s Wear collection Classically Bohemian) to the main street brands such as Zara. I just adore the relaxed yet feminine look that makes you dreaming about a century full ofÂ braveness andÂ valour, where peopleÂ´s interest in political awareness, along with liberty of women flourished and increased. The young generation experimented with the thought of a more liberal and openmindedÂ society and demonstrate their newfound mindsets via their style and more relaxing lifestyle. Very inspiring!
I came across the amazing London- based shoe brand called FINSK, found by the Finnish designer Julia Lundsten in 2004. FINSK is known for mixing avant-garde yet modern style inspired by architecture and details found in furnitures. Besides creating stunning shoes, a pair of FINSK are super comfortable. All are Made in Brazil by local craftsmen using traditional shoes making methods and applying highest quality materials as by-products of other industries.
A pair of FINSK shoe is a statement piece, giving your look the little extra it might have been missing.
One of my biggest hobbies is to go around and findÂ different second-hand stores, vintage boutiques or even better, charity shops every time I travel to a place. The top and skirt IÂ´m wearing is from Eriks HjĂ¤lp, a charity shop in MalmĂ¶ and was bought the last time I was back home in Sweden. The bag is from Zara and the shoes is also from Zara but was bought at the charity shop Barnardos in Brixton. Â The reason why I so fond of second hand items is that I always find unique and special things, from clothes, furniture to accessories, also its environmental friendly and sustainable to purchase (or reuse) perfectly fine items others no longer need. 90% of clothing that is thrown away is before the end of its life circle, this means that clothes have much longer life cycle and can be worn longer period of time before it actually is unwearable. So if you area bit sceptical to second-hand clothes, try to organise a clothes swapping day with your friends and get a totally new wardrobe and the best thing is that its for free!!
One thing I absolutely love about living in London, especially East London, is all of the freaky people you randomly see on the streets, like this guy. Â SometimesÂ IÂ have no idea if their outfit is meant to be a mascot (likeÂ Ronald McDonald), or they just simply trying to be creative. Even if the reasons remains unknown, itÂ´s highly funny andÂ entertaining. During the weekend, I was strolling around Brick Lane at the sunday market where I bumped into this guy.